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Posts Tagged "Employer Branding"

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Is Social Media an Effective Healthcare Recruitment Tool?

By Riia O'Donnell - February 15, 2023

The reach of social media cannot be underestimated and it important for healthcare recruiters to have a presence on all the major platforms. Social media marketing allows healthcare facilities to both target a specific audience, or cast a wide net. Here are a few other benefits of social media recruiting you may have overlooked.

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is social media a useful tool for recruitment? recruiting, recruiter, linkedin, facebook, twitter

How to Create a More Compelling Job Posting

By Riia O'Donnell - May 18, 2021

When marketing a new job ad, ask yourself the following question: if I were a job-seeker, would I respond to this ad? If your answer was no, then you should be reading this article to find out why.

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How to create a compelling job post

How to Leverage Social Media for Healthcare Recruitment

By Riia O'Donnell - February 19, 2020

With up to 90% of physicians alone on social and professional media sites, healthcare institutions, large and small, should make their institution’s presence known.

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How to Leverage Social Media for Healthcare Recruitment

Top 3 Healthcare Staffing Trends of 2020

By Jennifer Alexander, SHRM-CP - January 27, 2020

Like 2019, 2020 will push employers to maximize their resources while focusing internally on how they want to sell themselves to potential hires. With an ever-shrinking candidate pool and continued shortage of healthcare professionals, it will be more important than ever for organizations to become both unique and efficient in their staffing strategies. Social media, candidate sourcing, and the candidate experience will shape the success of the healthcare industry.

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Top 3 Healthcare Staffing Trends of 2020

Why Good Candidates Turn Down Job Offers – and What You Can Do About It

By Riia O'Donnell - January 17, 2020

Too often the best recruitment efforts fall flat. The process seemed to be going well, with an eager, talented candidate and an equally eager and impressed department head. The match seemed inevitable, but when the offer came, it was refused.  While there may be some specific reasons job seekers turn down an offer, some of the basics – and what you can do about them – are all too common.

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Why Good Candidates Turn Down Job Offers – and What You Can Do About It

How to Create Job Postings That Stand Out

By Riia O'Donnell - July 25, 2019

Job postings today must outline what you can do for them, and provide insight into the values you hold. When your messaging is clear, you’ll attract talent whose vision for their career aligns exactly with your needs.

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How to Create Job Postings That Stand Out

How to Source Passive Candidates in Healthcare

By Jennifer Alexander, SHRM-CP - May 28, 2019

The recruiting world has changed substantially over the last few years. With unemployment sitting at 3.6% as of April 2019, the lowest since December 1969, organizations must become more creative in the way they attract candidates. Not only should recruiters post appealing job advertisements, they must seek out the passive candidates who could be potential top talent but are not applying to your openings.

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How to Source Passive Candidates in Healthcare

Recruitment Resolutions for 2019

By Riia O'Donnell - April 23, 2019

In an employer market, recruitment is easy, but in today’s candidate market, an impeccable recruitment process is needed to win the war on talent. Resolve to make 2019 a year you focus your recruitment efforts smarter, not harder.

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Recruitment Resolutions for 2019

Employer Branding Nets Top Talent

By Riia O'Donnell - May 31, 2018

Today’s buzzword for Human Resource professionals is “branding.” While the term branding brings to mind Mad Men-style marketers, effective recruitment branding is not fiction. A strong employer brand equates to a talent pipeline waiting for the chance to join your team.

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Employer Branding Nets Top Talent

Reputation Management and Recruitment

By Riia O'Donnell - May 16, 2018

You work tirelessly to serve and to create a sterling reputation in the healthcare community. You’re diligent in protecting your institution and promoting a vibrant, engaged workforce, and your recruitment team works hard to position you as a top employer in the area. But a handful of negative online reviews can destroy what you’ve built in a matter of hours or days.

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Reputation Management and Recruitment